On the Web with Kim Vallee

HOW to use, SOCIAL MEDIA | October 23, 2009

What to Consider Before Creating a Facebook Business Page

With more and more businesses jumping into social media, it is important that you read this to avoid mistakes. There are some subtleties that a beginner may not easy grasp when comes the time to create a Facebook page. First of all, businesses must create a page. Profiles are exclusively reserved for humans. You go against [...]

BLOGGING, Blog DESIGN | October 19, 2009

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7 Blog Design Rules To Know Before Selecting a Template

Before you choose a blog template, consider form and function. Keep in mind that the Web is evolving all the time and we are always experimenting with new ways to display our content. And remember that content is king. The blog design is there to enhance your content, to provide a good experience to your [...]

SOCIAL MEDIA, STATISTICS | October 19, 2009

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Social Media Changed Our Daily Life

Talking about social media feels so apropos since social media was central to my husband’s birthday party. Yahoo has its Big Idea chair photo shoot. We hosted our Favorite Social Media Couch photo booth. The concept was to hold the pillow(s) of the social media that is more important for us between Twitter, Facebook and [...]

SOCIAL MEDIA, Social GAMING | October 16, 2009

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Café World on Facebook

Lately, I have been running my own restaurant on Facebook. Café World is another game by Zynga. You are the chef. Your friends/neighbors can be your waiters. As you advance in the game, you will be able to add stoves, service counters and preparing more recipes. Organizing your room (kitchen and tables) is part of your [...]

SOCIAL MEDIA, STATISTICS

October 3, 2009

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US Women Are More Present in Social Networking Sites

It is not really a surprising news if you ask me. First of all, I told you about the female Internet in autumn 2008. At the time, I reported that Women’s community was the most visited and fastest growing Internet category, tied with politics according to ComScore Media Metrix’s year-end report. I attributed these statistics to the [...]

HOW to use, SOCIAL MEDIA

October 3, 2009

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Simplify Your Image Use Policy

I am always amazed to see how many brands and organizations have not adapted to the new reality of Web communication. Brands and organizations spent a lot of money on marketing and advertising. Yet they fail at the cheapest and probably the most efficient promotion tool: the words of their fans. If a blogger decided, on [...]

BLOGGING, Blogging TIPS

October 3, 2009

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Food for Thought on Blog Content

It is the time of the year where I re-evaluate what I am doing on my At Home with Kim Vallee blog. Remember that I told you that you should review what you are doing 3 to 4 times a year. I am thinking about what I will do next to improve the content. Like [...]

BLOGGING, ORGANIZE your work

September 28, 2009

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Best Way to Keep an Empty Inbox

Like many of you, I lost control of my inbox over the last months. I received too many emails every day. Once in a while, I would try to sort everything but I often gave up after an hour due to this immense task. Not anymore! My inbox is empty and it will stay that [...]

BLOGGING, Blogging TIPS

September 20, 2009

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My Blogging Tips Sessions at PodCamp Montreal 2009

I had a great time at the second edition of PodCamp Montreal. I am happy with all the sessions I went to. The exchanges provide great food for thought both from the presenters and the participants. People discussed several ways to stay authentic and transparent in CT Moore’s talk about transparency and personal brand. It [...]

BLOGGING, Blogging TIPS

September 15, 2009

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Sharing My Top Blogging Tips at PodCamp Montreal 2009

I will be a speaker at PodCamp Montreal that will happen this weekend. In fact, I will be in two sessions. Top Tips for Better Blogging First, I will share my Top Tips for Better Blogging at 10 am Saturday, September 19th in room DE-3230. The blog universe has evolved and we have to adapt to the [...]

BLOGGING, Blogging TIPS

August 22, 2009

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Read your RSS feeds first thing in the morning

In case you do not know him, Jeremiah Owyang is one of the best-known social media analysts. I enjoyed reading his blog Web Strategist. His blog talks about social media for business, therefore I do not read him than often. But I do since once in while you get good advice that can apply to [...]

BLOGGING, Blogging TIPS

August 19, 2009

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Tips on How to Position Your Blog

One thing that is difficult for many bloggers is to define their niche. As the competition on the blogosphere becomes fiercer, you need to position your blog in order to stand out. People needs to quick get what your blog is about and how it is different from the pack. Whether you talk about one topic [...]

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