Archive | 2010

PR and Blogger Outreach | October 5, 2010

Comments Off on Make It Easier for Bloggers to Attend Your Media Events

Make It Easier for Bloggers to Attend Your Media Events

Make It Easier for Bloggers to Attend Your Media Events

I received many event invitations each week and I am amazed by how the PR professionals fail to use new technology. I will review what are the most common mistakes and how to easily solve them. The typical media event invitation is received by email. The event details, including the RSVP email, is nicely published […]

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MARKETING, SOCIAL MEDIA | June 19, 2010

1 Comment

I Blog at Media Sidekick

I Blog at Media Sidekick

I want to inform you that the blog of my new business, Media Sidekick, is up and running. I invite you to join me in the conversations. The Media Sidekick blog will concentrate on social media marketing and what it means for lifestyle bloggers (design, living, food, hobbies, women and moms) and influencers. You will find […]

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Consumer Brands Need to Be on Twitter

Consumer Brands Need to Be on Twitter

Twitter is designed for connecting with people and sharing information. While most companies are still debating if they should do it or what they should be saying on Twitter; others are actively involved with the Twitter’s community. Being on Twitter enables the brand who listens and acts quickly to benefit from opportunities, to test on […]

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The Women Side of Twitter at webTweet / WebCom Montreal

The Women Side of Twitter at webTweet / WebCom Montreal

WebTweet is a parallel conference to the 8th edition of WebCom Montreal. Both events will be held on Wednesday, May 26th, 2010 at the ICAO head office in Montreal. Last year, I was an official blogger for WebCom. This time, I am glad to participate as a panelist on a subject that is dear to my […]

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BLOGGING, Blogging TIPS

May 19, 2010

9 Comments

What an Editorial Calendar Can Do for Bloggers

What an Editorial Calendar Can Do for Bloggers

The way that lifestyle blogs, magazines and the style section of newspapers manage their editorial calendar is not that different after all. It’s true that blogs tend to view their editorial calendar on a short time basis versus the yearly scope of traditional media. It is probably due to the fact that bloggers talks about what […]

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BLOGGING, Blogging TIPS

April 6, 2010

2 Comments

Why I am going back to reading RSS

Why I am going back to reading RSS

It used to be that the first thing I did every morning was to visit Google Reader. It has not been the case for a long time. With Twitter and Facebook, it seems that I, as many people, relied less and less on my RSS subscriptions. I think it is a mistake because we are […]

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BLOGGING, Blogging TIPS

March 24, 2010

Comments Off on Why You Need to Preserve Your Blog History

Why You Need to Preserve Your Blog History

Why You Need to Preserve Your Blog History

I started to blog in January 28, 2005 with a blog that was called Flair et Style. My first post was about Dwell, the modern architecture and design magazine. I wrote exclusively in French at the time. In fact, I produced two blogs before I switched to the language of Shakespeare. It is not for […]

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Blog DESIGN, BLOGGING

March 12, 2010

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The New Blogger Template Designer

The New Blogger Template Designer

Since I run a WordPress blog, I rarely talk about the Blogger platform. It is mainly because I never used it. A new developement on the Blogger platform enables me to share a good news for all of you who are on the Blogger platform. The news is a response to the lack of flexibility […]

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Blogging TIPS

March 12, 2010

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Why I Refuse To Support IE6

Why I Refuse To Support IE6

Internet Explorer 6 is a very old (it was released in 2001) and buggy browser that caused and is still causing many headaches to Web developers. I took the decision to not support Explorer 6 when I started my At Home blog in 2007. I did it before You Tube, Google and many other mass […]

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BLOGGING, MONETIZING

March 8, 2010

3 Comments

Time is Money, even for Bloggers

Time is Money, even for Bloggers

Over the last year, a switch happened in the blogosphere. People with influence have stopped working for nothing. I think this is only fair. Looking at the signs, I initially thought this was a trend occurring within the design and women blogosphere. This way until I read two posts written by social media consultants that […]

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APPLICATIONS, TECHNOLOGY

February 26, 2010

Comments Off on Future of ecommerce according to Jerome Paradis | PodCamp Toronto

Future of ecommerce according to Jerome Paradis | PodCamp Toronto

Future of ecommerce according to Jerome Paradis | PodCamp Toronto

I  wish to point out the session that my husband Jerome Paradis gave to PodCamp Toronto. Jerome talked about his vision of the future of ecommerce. He has an innovative concept of what is next for ecommerce. Jonathan Kennedy wrote a recap on the blog of NVI. Jerome Paradis named his concept Semantic Commerce. It offers advantages for […]

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SOCIAL MEDIA

February 26, 2010

Comments Off on Recap of my Niche Community Building Session | PodCamp Toronto 2010

Recap of my Niche Community Building Session | PodCamp Toronto 2010

Recap of my Niche Community Building Session | PodCamp Toronto 2010

I thought about writing a recap of my session but after reading the coverage on the blog of NVI, I will simply invite you to go read theirs. Thanks Wes Walls, you captured the main message and highlighted the key points I made during my presentation. I worked hard over the last months at exploring […]

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