Archive | 2011
How to Host a Successful Blogger Media Event
The latest PR crisis regarding a blogger media event that turned bad made me think that it is about time that I write a Blogger Media Event 101 guide. I already published about the art of pitching to bloggers at Media Sidekick. I will not go into the details of the event hosted by ConAgra […]
Continue reading...PR and Blogger Outreach | July 26, 2011
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Rethinking the “New Collection” Media Events for Bloggers
Last week, I received three media event invites to see Christmas collections. I am sorry but it is way too early for my need as a blogger. My editorial mind is on “Back to school”, fall collections and then, Halloween. Really, it is a question of industry. In the fashion industry, bloggers are pleased to […]
Continue reading...HOW to use, SOCIAL MEDIA | June 3, 2011
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How Software Can Enhance Storytelling
I just watched Iain Tait, global interactive creative director at Wieden Kennedy discussed the role of software and storytelling at the modern ad agency. He gave this talk at CAT London in 2010. Iain shared the challenges of advertising due to the advent of social media and technology. After watching his presentation, I concluded that: […]
Continue reading...HOW to use, SOCIAL MEDIA | May 7, 2011
Facebook as an Efficient Support Group
Even though my husband and I are very active on social media, we always take steps to preserve our private life. Having said that, they are some happy moments that we wish to share online. One was my pregnancy. I made no secret that I was pregnant on my blog, Facebook or Twitter. We discovered […]
Continue reading...- Rachelle @ WWST: Excellent points. I'm also a subscriber and Gap bu...
- jennifer@nicolejanehome: I'm going to pass along your link to my marketing ...
- jennifer@nicolejanehome: Hi Kim, Another awesome post. I'm going to pass...
- Michelle: I would also say to introduce yourself. I hate it...
- Custom Built Surrey: In the short time I have been on Twitter, that is ...
- Hairsalontrainingpros: Personally I have never heard of a Social Mix, but...
- Clemens Rettich: Hi Kim, Great article. You covered a lot of gro...
- Why Feedly Is the Best Alternative to Google Reader
- A look at Gap’s Emails is Typical of What is Broken with Email Marketing
- 3 Simple Tips to Make Your Products More Desirable on the Web
- Facebook Functions: Hiding Spam Comments and the Edit History on Comments
- Case Studies: Four Great Ways to Do Sponsored Posts
- Blogger and Media Event Case Study: How to Host an Awesome Ice Cream Tasting Blogger Event ?
- Hosting a Blogger Event? What You Need to Do Before, During and After the Event
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PR and Blogger Outreach | September 7, 2011
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