Archive | June, 2011

HOW to use, SOCIAL MEDIA | June 3, 2011

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How Software Can Enhance Storytelling

How Software Can Enhance Storytelling

I just watched Iain Tait, global interactive creative director at Wieden Kennedy discussed the role of software and storytelling at the modern ad agency. He gave this talk at CAT London in 2010. Iain shared the challenges of advertising due to the advent of social media and technology. After watching his presentation, I concluded that: […]

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