Archive | August, 2012

BLOGGING, MONETIZING | August 14, 2012

Comments Off on Case Studies: Four Great Ways to Do Sponsored Posts

Case Studies: Four Great Ways to Do Sponsored Posts

Case Studies: Four Great Ways to Do Sponsored Posts

Sponsored posts are gaining in popularity. In my book, product reviews and advertorials are different than sponsored posts. Instead of explaining the theoretical differences between them, let’s examine different types of sponsored posts that reflect my philosophy. As I will show you how three lifestyle blogs — that I respect and follow — handle sponsored posts for their respective blogs, […]

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Blogger and Media Event Case Study: How to Host an Awesome Ice Cream Tasting Blogger Event ?

Blogger and Media Event Case Study: How to Host an Awesome Ice Cream Tasting Blogger Event ?

Use real parties as inspirations for your props – Photo by Lyndsey Fagerlund for  Kara’s Party Ideas The hardest thing to imagine for most people is what constitues a newsworthy media event for influential bloggers. For that reason, I will revisit media events that failed and share some ideas about what they transform it into awesomeness. For the first of […]

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Hosting a Blogger Event? What You Need to Do Before, During and After the Event

Hosting a Blogger Event? What You Need to Do Before, During and After the Event

Flux chairs that I photographed at IDS 2012  I read earlier this week a strong post by Dee Brun of Cocktail Deeva where she told bloggers that they should try to get off guest lists because Dee felt that brands are only using us and that they do not deliver their end of the bargain. I […]

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