Tag Archive | "online influence"

BLOGGING, MONETIZING | March 8, 2010

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Time is Money, even for Bloggers

Time is Money, even for Bloggers

Over the last year, a switch happened in the blogosphere. People with influence have stopped working for nothing. I think this is only fair. Looking at the signs, I initially thought this was a trend occurring within the design and women blogosphere. This way until I read two posts written by social media consultants that […]

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HOW to use, SOCIAL MEDIA | January 9, 2010

Comments Off on Design Blogs Influence Elle Decor

Design Blogs Influence Elle Decor

Design Blogs Influence Elle Decor

Bloggers continue to grow their influence. More and more traditional print media recognized how the blogosphere and social media forced them to evolve. As an avid magazine lover, I am happy that they embrace the Web. We can co-exist and support each others. Margaret Russell pointed out in her January/February 2010 Editor’s page the contributions […]

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SOCIAL MEDIA, STATISTICS | November 29, 2009

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Beyond the Stats: 77 percent of Facebook pages have less than 1,000 fans

Beyond the Stats: 77 percent of Facebook pages have less than 1,000 fans

If you follow social media, you probably read the headlines about the numbers of Facebook fans. (November 30th, 2009 Update: On average, Facebook pages have 4, 596 fans). The highlight of the latest survey by Sysomos is that 77 percent of Facebook fan pages have less than 1,000 fans.  I read different theories about why […]

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SOCIAL MEDIA, STATISTICS | October 3, 2009

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US Women Are More Present in Social Networking Sites

US Women Are More Present in Social Networking Sites

It is not really a surprising news if you ask me. First of all, I told you about the female Internet in autumn 2008. At the time, I reported that Women’s community was the most visited and fastest growing Internet category, tied with politics according to ComScore Media Metrix’s year-end report. I attributed these statistics to […]

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The Need for Fresh Content on Your Facebook Fan Page vs. Your Blog

I see my two fan pages (one per blog) as an extension of my brand. But it is not purely my property as my blog is. I wish to reinforce the difference between your fan page and your blog. They complement each other but they are 2 different things. Your readers must get something by […]

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IDEO’s Innovative Ideas on the Future of Journalism

IDEO’s Innovative Ideas on the Future of Journalism

Newspapers are endangered species. Like many industries, it must adapt to its time. Although it is easier to read a print media, the hyperlinks, the velocity of the news and the multimedia power of the Internet clearly highlighted the weakness of the print media. Look at how this article I read on the San Francisco […]

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MARKETING, SOCIAL MEDIA | June 17, 2009

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Why Businesses Should Embrace Social Media

Why Businesses Should Embrace Social Media

I am a proponent of social media. I believe it empowers everyone to get a voice. If you are good at what you are doing, participating in social media enables you to build a strong personal brand. Social media is not only for people. It provides great opportunities for businesses, when done right. Social media […]

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SOCIAL MEDIA, STATISTICS | March 10, 2009

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Watching your influence with Bit.ly

Watching your influence with Bit.ly

A cool functionality of Bit.ly is that you are able to track the numbers of clicks in real-time. The sad thing is that the statistics only work in real-time. It is supposed to show you the cumulative values but I have been waiting for days now. So I assume totals are not functional yet. Still […]

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BLOGGING, SOCIAL MEDIA | March 3, 2009

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Updated Look at Women and Social Media Presentation: Women blogs – Part 2 of 3

Now that you are up to date on the latest social media statistics, I explored the universe of women and mom blogging. I explained what differentiates this crowd from other blog circles. I also talked about the specificity of the women blogs versus the mom blogs. Continue with part 3 about monetarizing a blog.

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Updated Look at Women and Social Media Presentation: Statistics – part 1 of 3

I talked about the universe of women blogging and social media two weekends ago at PodCamp Toronto 2009. I split my recorded session in four 3 parts (March 10th, 2009 update: the last part was the question period but the sound is not great for the participant questions, so I decided to not publish it). […]

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BLOGGING | December 18, 2008

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Controversy with Elle France-Wikio Best Bloggers List

There is a polemic right now in France and a little bit in Quebec about the 20 Best Bloggers issued by Elle France and WIKIO. Naturally, the selection of bloggers talked about the traditional women magazine topics. I say naturally because the  7 award categories come from what you can read on Elle France magazine: […]

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