On the Web with Kim Vallee

MARKETING, SOCIAL MEDIA | May 25, 2010

Consumer Brands Need to Be on Twitter

Twitter is designed for connecting with people and sharing information. While most companies are still debating if they should do it or what they should be saying on Twitter; others are actively involved with the Twitter’s community. Being on Twitter enables the brand who listens and acts quickly to benefit from opportunities, to test on [...]

HOW to use, SOCIAL MEDIA | May 24, 2010

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The Women Side of Twitter at webTweet / WebCom Montreal

WebTweet is a parallel conference to the 8th edition of WebCom Montreal. Both events will be held on Wednesday, May 26th, 2010 at the ICAO head office in Montreal. Last year, I was an official blogger for WebCom. This time, I am glad to participate as a panelist on a subject that is dear to my [...]

SOCIAL MEDIA, STATISTICS | November 11, 2009

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Twitter is Most Popular with the 18-44

Over the last 9 months in the United States, the percentage of Twitter users doubled in every age group except the 25-34 group. Therefore, the media age of a Twitter user remains stable at 31 years old. The Pew Internet Project’s September 2009 survey data shows that internet users who use social network sites are [...]

SOCIAL MEDIA, STATISTICS | October 19, 2009

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Social Media Changed Our Daily Life

Talking about social media feels so apropos since social media was central to my husband’s birthday party. Yahoo has its Big Idea chair photo shoot. We hosted our Favorite Social Media Couch photo booth. The concept was to hold the pillow(s) of the social media that is more important for us between Twitter, Facebook and [...]

SOCIAL MEDIA, STATISTICS | October 3, 2009

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US Women Are More Present in Social Networking Sites

It is not really a surprising news if you ask me. First of all, I told you about the female Internet in autumn 2008. At the time, I reported that Women’s community was the most visited and fastest growing Internet category, tied with politics according to ComScore Media Metrix’s year-end report. I attributed these statistics to [...]

HOW to use, SOCIAL MEDIA | August 9, 2009

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Defining Social Media Etiquette One Step at a Time

The New Times published an article today about the fact that party hosts and some bars are starting to request no twittering, no blogging, and no photos. I agree with their concerns. With the capability of uploading our pictures, updating our status and to publish all the time on social network sites, we need to [...]

SOCIAL MEDIA, TOOLS | August 2, 2009

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Quickly Share How to Get to a Place on Twitter with TwitArea

Many people use Twitter to meet their friends at restaurants, shops, museums and other public places. Launched last week by Praized, TwitArea enables to quickly lead them to a place’s address, phone number and locate the place on a map. If you have a smart phone, you will find that having a direct link on [...]

MARKETING, SOCIAL MEDIA | June 17, 2009

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Why Businesses Should Embrace Social Media

I am a proponent of social media. I believe it empowers everyone to get a voice. If you are good at what you are doing, participating in social media enables you to build a strong personal brand. Social media is not only for people. It provides great opportunities for businesses, when done right. Social media [...]

SOCIAL MEDIA, TOOLS | June 2, 2009

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The City of San Francisco fully Embraces Social Media with Twitter

San Francisco is known as a city with a diverse pool of Web 2.0 professionals. So maybe it is not surprising that the City of San Francisco launched a Twitter application where anyone can send direct messages (DM) to report a problem or send a request to the city’s customer service hotline. Twitter became one [...]

APPLICATIONS, TECHNOLOGY | June 1, 2009

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Need for More User Control with Mashups

One of the main reasons why I migrated my blogs to WordPress is to be more independent technically. I wish to be able to add features using plugins without needing the help of a programmer. For the most part, it works fine. But as many other bloggers, I often wish to mix and match plugins [...]

BLOGGING, Blogging TIPS | May 16, 2009

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Microblogging with the P2 Theme for WordPress

I was one of the 5 official bloggers at 6th WebCom edition, an International Web 2.0 conference which happened May 13, 2009 in Montreal. Liveblogging is not an easy task. I was wondering how I could manage it. I thought microblogging will simplify the reporting of the sessions. This is how the P2 theme for [...]

SOCIAL MEDIA, TOOLS | May 8, 2009

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Three apps for the Bloggers: Twtvite, TwtPoll, TwtQpon by Twtapps

I went yesterday to the 4th edition of Startup Camp Montreal. I like 4 of 5 presentations. I say 4 out 5 because I did not like because I do not care about the topic of the 3rd presentation. One presenter was Felipe Coimbra of Twtapps. I first met Felipe at a Tweetup last March [...]